diff --git a/layouts/partials/schema.html b/layouts/partials/schema.html
index 76d6ea0c..0962d439 100644
--- a/layouts/partials/schema.html
+++ b/layouts/partials/schema.html
@@ -17,6 +17,22 @@
   </script>
 {{ else }}
   {{- $iso8601 := "2006-01-02T15:04:05-07:00" -}}
+  {{- /* Resolve the author: first `authors` front matter key looked up in data/authors/, else the site author. */ -}}
+  {{- $author := .Site.Params.Author -}}
+  {{- with .Params.authors -}}
+    {{- with index site.Data.authors (index . 0 | lower) -}}
+      {{- $author = . -}}
+    {{- end -}}
+  {{- end -}}
+  {{- /* sameAs from social profiles: data/authors uses `social`, the site author uses `links` (each a {platform: url} map). */ -}}
+  {{- $sameAs := slice -}}
+  {{- range (or $author.social $author.links) -}}
+    {{- range $platform, $url := . -}}
+      {{- if not (strings.HasPrefix $url "mailto:") -}}
+        {{- $sameAs = $sameAs | append $url -}}
+      {{- end -}}
+    {{- end -}}
+  {{- end -}}
   <script type="application/ld+json">
   [{
     "@context": "https://schema.org",
@@ -29,7 +45,9 @@
     "url" : {{ .Permalink }},
     "author" : {
       "@type": "Person",
-      "name": "{{ .Site.Params.Author.name | safeJS }}"
+      "name": "{{ $author.name | safeJS }}"{{ with $author.image }},
+      "image": {{ . | absURL }}{{ end }}{{ if $sameAs }},
+      "sameAs": [{{ range $i, $u := $sameAs }}{{ if $i }}, {{ end }}{{ $u }}{{ end }}]{{ end }}
     },
     {{ with .PublishDate }}"copyrightYear": "{{ .Format "2006" }}",{{ end }}
     {{ with .Date }}"dateCreated": "{{ .Format $iso8601 }}",{{ end }}