blowfish/layouts/partials/schema.html

{{ if .IsHome -}}
  <script type="application/ld+json">
  {
    "@context": "https://schema.org",
    "@type": "WebSite",
    "@id": {{ site.Home.Permalink | safeURL }},
    "name": "{{ .Site.Title | safeJS }}",
    {{ with .Site.Params.description }}"description": "{{ . | safeJS }}",{{ end }}
    {{ with .Site.Language.Locale }}"inLanguage": "{{ . }}",{{ end }}
    "url": {{ site.Home.Permalink | safeURL }},
    {{ with .Site.Params.keywords }}"keywords": {{ . }},{{ end }}
    "publisher" : {
      "@type": "Person",
      "name": "{{ .Site.Params.Author.name | safeJS }}"
    }
  }
  </script>
{{ else }}
  {{- $iso8601 := "2006-01-02T15:04:05-07:00" -}}
  {{- /* Resolve the author: first `authors` front matter key looked up in data/authors/, else the site author. */ -}}
  {{- $author := .Site.Params.Author -}}
  {{- with .Params.authors -}}
    {{- with index hugo.Data.authors (index . 0 | lower) -}}
      {{- $author = . -}}
    {{- end -}}
  {{- end -}}
  {{- /* sameAs from social profiles: data/authors uses `social`, the site author uses `links` (each a {platform: url} map). */ -}}
  {{- $sameAs := slice -}}
  {{- range (or $author.social $author.links) -}}
    {{- range $platform, $url := . -}}
      {{- if not (strings.HasPrefix $url "mailto:") -}}
        {{- $sameAs = $sameAs | append $url -}}
      {{- end -}}
    {{- end -}}
  {{- end -}}
  <script type="application/ld+json">
  [{
    "@context": "https://schema.org",
    "@type": "Article",
    "articleSection": "{{ (site.GetPage .Section).Title | safeJS }}",
    "name": "{{ .Title | safeJS }}",
    "headline": "{{ .Title | safeJS }}",
    {{ with .Description }}"description": "{{ . | safeJS }}",{{ end }}
    {{ with .Site.Language.Locale }}"inLanguage": "{{ . }}",{{ end }}
    "url" : {{ .Permalink }},
    "author" : {
      "@type": "Person",
      "name": "{{ $author.name | safeJS }}"{{ with $author.image }},
      {{- $authorImageURL := "" }}
      {{- if or (strings.HasPrefix . "http:") (strings.HasPrefix . "https:") }}
        {{- $authorImageURL = . }}
      {{- else }}
        {{- with resources.Get . }}
          {{- /* Publish the original so the schema URL resolves even when
            every other reference uses optimised variants. */}}
          {{- $authorImageURL = .Permalink }}
        {{- else }}
          {{- $authorImageURL = . | absURL }}
        {{- end }}
      {{- end }}
      "image": {{ $authorImageURL }}{{ end }}{{ if $sameAs }},
      "sameAs": [{{ range $i, $u := $sameAs }}{{ if $i }}, {{ end }}{{ $u }}{{ end }}]{{ end }}
    },
    {{ with .PublishDate }}"copyrightYear": "{{ .Format "2006" }}",{{ end }}
    {{ with .Date }}"dateCreated": "{{ .Format $iso8601 }}",{{ end }}
    {{ with .PublishDate }}"datePublished": "{{ .Format $iso8601 }}",{{ end }}
    {{ with .ExpiryDate }}"expires": "{{ .Format $iso8601 }}",{{ end }}
    {{ with .Lastmod }}"dateModified": "{{ .Format $iso8601 }}",{{ end }}
    {{ if .Keywords }}
    {{ with .Keywords }}"keywords": {{ . }},{{ end }}
    {{ else }}
    {{ with .Params.tags }}"keywords": {{ . }},{{ end }}
    {{ end }}
    "mainEntityOfPage": {{ .Permalink }},
    "wordCount": {{ .WordCount | int }}
  }{{ if site.Params.enableStructuredBreadcrumbs | default false }},
  {
    "@context": "https://schema.org",
    "@type": "BreadcrumbList",
    "itemListElement": [
      {{- $position := 0 -}}
      {{- range .Ancestors -}}
        {{- if not .IsHome -}}
          {{- $position = add $position 1 -}}
          {
            "@type": "ListItem",
            "position": {{ $position }},
            "name": "{{ .Title }}",
            "item": {{ .Permalink }}
          },
        {{- end -}}
      {{- end -}}
      {{- $position = add $position 1 -}}
      {
        "@type": "ListItem",
        "position": {{ $position }},
        "name": "{{ .Title }}",
        "item": {{ .Permalink }}
      }
    ]
  }{{ end }}]
  </script>
{{ end }}